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Content & Marketing Department - Points Criteria
Evaluation & Appraisal
Department-wise evaluation rules, appraisal cycles, scorecards, and badge definitions.
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Content & Marketing Department - Points Criteria
Use this guide during performance reviews. It explains how content & marketing department - points criteria should be applied, discussed, and recorded.
Guidance
PERFORMANCE CURVE
| Task | Points |
|---|---|
| Manage Deadline | 10 |
| Productivity (Tasks & Goals Reached) | 20 |
| Quality of Work | 10 |
| Reporting Skill | 5 |
| Extra Responsibility | 5 |
| Total | 50 |
LEARNING CURVE
| Task | Points |
|---|---|
| Explore New Things Beyond Regular Work | 3 |
| Soft Skill Development | 5 |
| Product Knowledge | 8 |
| Technical Skills | 6 |
| Knowledge Sharing | 4 |
| Domain Knowledge | 4 |
| Total | 30 |
PERSONALITY CURVE
| Task | Points |
|---|---|
| Stand Up | 10 |
| Av. Work | 2 |
| Behavior & Cultural Fit | 4 |
| Helping Nature | 4 |
| Total | 20 |
How to apply it
Discuss the score with the employee, explain the evidence behind it, and record the review so the next appraisal can compare progress fairly.
Updated on 6 July 2026
Need help with evaluation rules?
Ask HR if a scorecard, badge, or appraisal rule needs clarification.